Chapter 90 Shooting yourself in the foot
Huaguang Technology Company suffered from the joint suppression of several major foreign companies, which made the Chinese people very angry, but they were powerless. In order to support Huaguang Technology Company and support the development of national brands, many people began to take action.

Many people have launched a support campaign online, calling on citizens to support domestic products, support national brands, and boycott Samsung.

Instead, Huaguang smartphones were sold out, and many people who originally planned to buy Samsung phones turned around and bought Huaguang smartphones.

A reporter from Linhai TV station interviewed a consumer who had just purchased a Huaguang mobile phone.

“May I ask why you chose to buy the Huaguang smartphone?”

The handsome young man said: "I originally planned to buy a Samsung smartphone, but recently I saw in the news that Samsung was sanctioning Huaguang Technology, so I decided to buy a Huaguang smartphone on the spur of the moment."

"The reason for doing this is mainly to support domestic products and our national brands with my own practical actions."

"Faced with foreign technological blockades and joint suppression by foreign countries, our national brands are struggling to survive in a difficult environment."

"If we ourselves are not willing to support our national brands, will we still have our own national brands in a few years?"

"My personal power is very small, so I urge everyone to choose Huaguang smartphones if they want to change their phones, and choose our own national brand."

"In addition, I just tried it and found that the quality of Huaguang smartphones is really good. I originally just wanted to support my own national brand and domestic products, but now I find that buying Huaguang smartphones is worth the money. Whether in terms of appearance design or user experience, it is not inferior to any foreign brands, and the quality is not worse than Samsung phones."

"Excuse me, are you an employee of Huaguang Technology Company? Why are you speaking in favor of Huaguang Mobile Phone?" the TV reporter asked with a smile.

"I am not an employee of Huaguang Technology Company, and I am not speaking for Huaguang Mobile. What I said is true. I am just telling the truth." said the young and handsome guy.

"Although I just wanted to support domestic brands and domestic enterprises at the beginning, if the performance of Huaguang smartphones did not satisfy me, there would be no need for me to exaggerate."

Then the TV reporter interviewed another consumer who walked out of the Huaguang smartphone store, and this time he chose a beautiful woman.

“May I ask why you chose to buy the Huaguang smartphone?”

"Actually, I have always considered buying a Huaguang smartphone, because many of my friends and colleagues have bought Huaguang smartphones, and they all think that Huaguang smartphones are very easy to use." said the beautiful consumer.

"I was a little hesitant at first, but I saw online that Samsung smartphones are pretty good and cheaper than Huaguang smartphones, so I considered buying a Samsung smartphone."

"But this time, it was revealed online and on TV that Samsung had teamed up with other companies to suppress Huaguang Technology. They took advantage of their monopoly in the industry and actually raised the price of Huaguang's products by 100%. This is really infuriating."

"In order to support our country's own enterprises and our own national brands, I came here specially and bought the Huaguang smartphone without hesitation."

The reporter interviewed several consumers who purchased Huaguang smartphones. Most of the consumers said that they could not stand the fact that large foreign companies relied on their industry advantages to bully domestic companies and suppress our country's national brands. Therefore, they came to buy Huaguang smartphones to support Huaguang Technology Company and their country's national brands.

On the other side, the counter selling Samsung mobile phones was already very deserted, with no one interested in buying anything.
At this time, the Samsung mobile phone counter was crowded with people who came to inquire about Samsung mobile phones and wanted to purchase them.

But now, there are many fewer people than normal times, and Samsung's mobile phone shipments are more than two-thirds less than normal times.

This time Samsung was completely unable to sit still. The Chinese market was a very important market for Samsung. The annual shipments were very large, and Samsung was absolutely unwilling to give up the Chinese market.

It was at this time that Samsung began to realize that their suppression of Huaguang Technology Company not only failed to defeat Huaguang Technology Company, but instead helped Huaguang Technology Company, allowing Huaguang Technology Company to further occupy the domestic market in China. On the contrary, they suffered a great loss and simply shot themselves in the foot.

The domestic smartphone market in China has been further eroded by domestic brand mobile phones such as Huaguang Technology Co., Ltd.

Samsung urgently issued a statement, saying that it would not suppress China's national brands and would maintain the original supply price to Huaguang Technology Company.

Samsung is committed to fair competition with Huaguang Technology in the market and will not use its own industrial advantages to deliberately suppress Huaguang Technology.

Although Samsung urgently issued this statement to restore some of the impact, the losses that have already been caused are difficult to make up for.

In the domestic smart phone market in 2009, apart from the sudden rise of Huaguang smart phones, this year was destined to be a year of fierce competition among many players.

In 2009, two years had passed since the release of the first iPhone.

However, although the birth of the iPhone ushered in the era of touch-screen smartphones, its devastating impact on the traditional mobile phone industry did not occur in 2007.

According to IDC statistics, global sales of smartphones reached 2009 million units in 1.742, a year-on-year increase of 15.1%.

Among them, Nokia maintained its number one position in the world with 6770 million units shipped and 38.9% market share, followed by BlackBerry, Apple, HTC and Samsung.

Facing the advent of the touch-screen smartphone, Nokia began a series of self-help measures. In 2008, Nokia released the 5800XM, which was equipped with the Symbian S60 V5 system and supported touch-screen operation.

In 2009, Nokia 5230, a reduced-spec version, was launched and quickly became popular in the domestic market with its price tag of only a few thousand yuan.

The Symbian system was subsequently updated to Anna and Bella versions, which enhanced support for capacitive screens and multi-touch.

Faced with the pressure from iOS and Android, Nokia's backup plans are beginning to emerge.

In 2009, the first Maemo phone, Nokia N900, was released at the Nokia Conference.

In 2009, iPhone 3GS was released. Compared with the previous generation, it was only a minor revision, but it was of great significance to domestic users because it was the first iPhone to enter China, and the cooperating operator was China Unicom, although the domestic version did not even support WiFi due to policy restrictions at the time.

Samsung's position in the mobile phone industry is extremely special because its control over the upstream and downstream supply chains is so strong that it can produce and sell core components of smartphones such as SoC, memory, flash memory, CMOS, and OLED panels.

Relying on its aggregation advantages, Samsung has gradually become the overlord of the Android camp.

HTC, once a contract manufacturer for Microsoft's WM smartphones, achieved great success in the early days of the touch-screen smartphone era.

It used to be the representative of high-end Android phones, and its G1, G2, G3, G7 and other models were all classic Android phones at the time. For a long time in the past, foreign brands dominated the domestic mobile phone market, and the most well-known domestic mobile phones were almost all copycat products.

But with the rise of the touch-screen smartphone wave, domestic brands have an opportunity to rise.

In 2009, the domestic smart phone market was in turmoil. HTC, which switched from Windows Mobile to Android, was gaining popularity and became synonymous with high-end Android phones.

Other domestic brands are also launching Android models. The most well-known brands are ZTE, Huawei, Coolpad and Lenovo, which together form the "China Cool Alliance".

Huawei launched its first smartphone, the Huawei U2009, in 8220, and ZTE released the X2010 in 850.

However, most of the models they launched were customized models, which were mainly sold through operator channels. At this stage, operators played a significant role in the popularization of smartphones and market education.

In 2009, Meizu, which originally focused on MP3 products, also launched its first smartphone, the Meizu M8, which was based on the Windows CE kernel. Although the sales of this product were not large, it helped Meizu gain an excellent reputation and established its leading position in the smartphone industry.

In 2009, the mobile phone market had a much richer range of operating systems than later. In January of that year, Symbian was still the world's largest mobile phone operating system, with a market share of 1%; iOS had already reached a share of 39.31%; and Android, the future largest mobile phone system, had a share of less than 35.56%.

However, in the next ten years, many mobile phone systems continued to emerge, trying to find their own opportunities in the melee. In addition to iOS and Android, a large number of niche systems also appeared.

It is worth mentioning that at CES 2009, Palm released the Palm Pre and WebOS system, which brought gesture operation, card-style background and excellent memory management capabilities, which were later learned and borrowed by iOS and Android.

Unfortunately, WebOS failed to break through the wave of smartphones and has gradually disappeared after being sold. Now it can only be occasionally seen on LG's TV products.

In 2010, facing the trend of smartphones and mobile Internet, the giant Microsoft also gave its own response, cutting off Windows Mobile and launching Windows Phone 7.

No one will question Microsoft's position in the technology industry and its appeal to developers.

Obviously, Microsoft thought so at the time, and they were so confident that they prepared a funeral for BlackBerry and Apple in an internal event. We all know what happened next. Microsoft's mobile operating system has died, and all official support for it ended at the end of 2019.

Microsoft founder Bill Gates has always been upset about this failure, and has repeatedly stated that he missed out on $4000 billion because of it. He also believes that this was caused by the antitrust investigation at the time, which distracted his attention.

But the eventual winner, Google, mocked Microsoft.

As early as 2012, Google CEO Schmidt said that he once regarded Microsoft and Nokia as the biggest rivals in the mobile strategy, but soon discovered that Apple was the enemy, and Windows Phone in 2012 was not worth mentioning.

MeeGo, incubated internally by Nokia, was once seen as the best replacement for the Symbian system.

However, after fully embracing Microsoft, Nokia embarked on a road to failure. The Nokia N2011 in 9 was doomed to be abandoned as soon as it was released. A series of features boasted by subsequent manufacturers, such as polycarbonate material, 2.5D glass, double-click wake-up, gesture operation, etc., were already realized on the N9 that year.

The abandoned MeeGo has spawned other versions of the system, among which the open source Sailfish may be the most well-known one, but it is also difficult to enter the mainstream vision.

Like Nokia, BlackBerry is also facing the impact of touch-screen smartphones.

In 2013, the BlackBerry 10 system was launched, and the biggest change was the addition of support for touch screens.

The BlackBerry Z10, which removed the full keyboard and adopted a full touch screen design, became a stunning product at the time.

Unfortunately, it was a little late for BlackBerry to make changes, and the outcome of the mobile phone system competition had already been decided.

The hardware + closed system thinking has made BlackBerry lose its advantage compared to the iPhone.

In an era of flourishing systems, except Nokia, mobile phone manufacturers do not want to put all their eggs in one basket.

Even HTC, which has soared to fame on the back of Android, is also launching Windows Phone models.

Giants like Samsung, in addition to embracing Android, also have their own self-developed systems.

Samsung's Linux-based mobile phone system Bada was released in November 2009. It is highly complete and developer-friendly.

However, after Android gradually became the mainstream system, Bada's fate of being marginalized was inevitable.

Samsung terminated the development of Bada in early 2013. With the advantages of free open source and Google ecosystem, Android has taken the throne of the world's largest mobile operating system since 2012. iOS and Android have since established their dominance in the smartphone market, and the two together account for more than 98% of the market share.

How far can the Huaguang smartphone go? What will be the final outcome of the Huaguang intelligent operating system? To be honest, Yang Hai himself is not very clear about it. He can only take it one step at a time and do his best.

As for defeating the Android system and the Apple system, Yang Hai has never thought about it. With such a big ambition, it would be great if he could stand on three sides.

But whether you can do it or not, you should always try your best. Once you have tried, even if you fail in the end, you will not regret it.

In this battle for supremacy, the only thing Yang Hai can do is to try his best to develop Huaguang Technology Company.

To this end, he spared no expense in recruiting talent from major companies so that future technologies could be developed in advance and appear on his own Huaguang smartphones.

The other thing is to further consolidate our Huaguang intelligent operating system so that our Huaguang natural operating system technology will not lag behind others.

In addition, we need to develop our own chips and processors, key technologies for smartphones such as mobile phone screens, and key accessories, and strive to develop our own smartphones so that we are no longer controlled by others and become self-sufficient.

Huaguang smartphones were sold out in the domestic market, and the production lines of Huafeng Technology Company and Jingyi Technology Company had to work overtime and produce day and night.

On the one hand, they have to produce Huaguang's first generation of smart phones, and on the other hand, they have to produce Huaguang 1S mobile phones. Therefore, the two factories not only did not lay off employees, but continued to increase their recruitment efforts, and the new factory building is also under construction.

As a result, those employees who were originally worried about the company's future development no longer have time to discuss whether the company will lay off employees, reduce benefits, or cut salaries.

(End of this chapter)